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Transforming the Customer Experience with Generative AI
Masterclass: Opportunities, Use Cases and Safety Considerations
May 30, 2023
12: 00 PM (SGT)
12: 00 PM (SGT)
28
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16
Hours
11
Minutes
50
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MAY 30, 2023 | 12 PM SGT | JW MARRIOTT SOUTH BEACH
The rise of Generative AI in marketing has led to a shift in how teams strategize and implement. Revolutionizing the way we create and interact with technology, it has the ability to create human-like outputs at a speed and scale we previously did not consider possible.
Allowing for a wide range of applications, from code generation to copywriting to design, the Generative AI landscape is proving to be an exciting and integral arena for organizations today. Through investing in Generative AI, organizations can stay ahead of the competition and unlock new opportunities for growth and innovation by:
- Developing creative solutions
- Enhancing their customer experience
- Gaining a competitive edge in their respective markets
Join General Language on May 30, 2023, Tuesday, at the JW Marriott Hotel Singapore South Beach as we sit down and learn from top speakers from companies such as L'Oreal, Diageo, and Nomura, with an audience of senior marketing, digital, transformation, and data leaders from various industries. Explore how organizations can leverage Generative AI, create lasting value for their companies and customers, revolutionize customer experiences, and achieve greater levels of success.
Speakers
Grace Astari
Creative & Culture Director, APAC Innovation, Diageo
Deep Thomas
Group Data Officer, Nomura
Tom Plewniak
Director, Cloud Partnerships, Databricks
Thet Lin Thu
Chief Digital Officer, General Language
Abhishek Grover
Chief Digital Officer - Consumer Products, L’Oreal
Agenda
12:00
PM SGT
12:05
PM SGT
Introduction
12:10
PM SGT
Panel - What Can We Do with Generative AI Today?
We will be discussing:
- Perspectives on Generative AI in the organization today
- Use cases and their potential
- How Generative AI is being executed
The panel will include:
- Grace Astari, Creative & Culture Director, APAC Innovation, Diageo
- Deep Thomas, Group Chief Data Officer, Nomura
- Tom Plewniak, Director Cloud Partnerships, Databricks
- Abhishek Grover, Chief Digital Officer, Consumer Products, L’Oreal
- Thet Lin Thu, Chief Digital Officer, General Language
12:45
PM SGT
Q&A
1:05
PM SGT
Networking lunch
Speaker Bios
Grace Astari
Creative & Culture Director, APAC Innovation, Diageo
Grace Astari is an award-winning creative marketer with over a decade of experience leading brand strategy and innovation across the US and APAC. She is currently leading ideation and conceptualization for new product creation across all Diageo brands as its Creative & Culture Director, APAC Innovation, Global COE. In 2021 and 2022, Grace was awarded two Innies, a global Diageo award, with the former recognizing her as breakthrough innovator of the year.
Tom Plewniak
Cloud Partnerships Director, Databricks
Tom Plewniak is an international sales, marketing, AI, and customer experience leader. He has a history of growing partnerships in emerging technologies at tech giants such as Databricks, Microsoft and TikTok’s B2B division. A global citizen at heart, Tom has lived in 11 countries, gaining multicultural insights, before making Singapore his home in 2019. His passion lies in empowering companies to deliver extraordinary customer experiences through data-driven insights and AI innovation.
Deep Thomas
Group Data Officer, Nomura
Deep Thomas is Nomura’s Group Data Officer, responsible for leading the firm’s data and analytics strategy and improving business outcomes from data. Deep is based in Singapore. He is also responsible for identifying and developing partnerships within Nomura and externally to facilitate growth and innovation, and leading digital-led transformation across the various divisions of the firm. Deep has over 25 years of data and analytics leadership experience. Prior to joining Nomura in July 2021, he was the Group Chief Data & Analytics Officer at Aditya Birla Group. Before that, he was the Founder-CEO of Tata Insights & Quants. Deep has also spent 18+ years with global financial services groups. He led Citigroup’s Global Decision Management Center of Excellence across India, Budapest and regional offices to support its global retail and commercial banking businesses across 25+ markets.
Deep has also led HSBC’s Global Marketing Analytics Centre across India and China to steer its retail banking and consumer finance marketing initiatives. He also held key global leadership positions with American Express in the US. Deep holds an MBA in International Marketing from Arizona State University, an MS in Information Systems from the University of Phoenix, and a BE in Computer Science from the University of Mumbai. He also holds 20+ patents in decision science and analytics.
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Thet Lin Thu
Chief Digital Officer, General Language
Thet is the Chief Digital Officer of General Language where he oversees the company's data and AI portfolio. Prior to joining General Language, Thet previously worked in a private equity firm managing over US$1B in assets across Southeast Asia. He also previously founded and exited a Y Combinator-funded cleantech AI startup.
Abhishek Grover
Chief Digital Officer - Consumer Products, L’Oreal
Abhishek Grover is an award-winning senior marketing leader with over a decade of experience developing growth strategies for global companies, such as GroupM and Samsung. He is currently leading the digital transformation at L'Oreal as its Chief Digital Officer for Consumer Products. Abhishek has been awarded by Cannes Lions, Spikes Asia, and WPP Stream, to name a few. He has also spoken at marketing events such as DMWF and ATS Singapore.
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Leveraging Generative AI Today to Build an AI First Customer Experience
Leveraging Generative AI Today to Build an AI First Customer Experience
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